Easter is easily perceived as the yearly opportunity to indulge in chocolate eggs, public holidays and family time — but how many of us are aware of Easter's true significance? As we celebrate the year's dedicated time of reflection, renewal and meaning, Kiara Ferreira from media update explores what Easter represents for the media industry.

Venelize de Lange from media update looks at how South African brands can effectively localise Easter campaigns to build engagement and avoid public missteps.

Venelize de Lange from media update explores why competitor benchmarking is essential in the marketing industry and how leveraging competitor insights can help brands strengthen their position in an over-saturated marketplace.

Venelize de Lange from media update spoke to Tyler Vivier about the role of positive storytelling and how it holds its place in media.

Curious about how SA's festive-season trends will shape 2025 marketing strategies? Venelize de Lange from media update breaks down key consumer behaviours and what they mean for brands this holiday.

As South Africa secures a R688-million media support deal from Google and YouTube, Venelize de Lange from media update looks at its potential impact on local newsrooms and the broader push to rebalance power between publishers and global tech giants.

media update's Venelize de Lange unpacks what recent road safety efforts reveal about the complexities of public awareness messaging and the role communication plays in shaping national behaviour.

Venelize de Lange from media update explores how Takealot's festive-season surge reflects changing consumer expectations, offering marketers a glimpse into the strategies reshaping South Africa's digital retail future.

In a world where news is just a swipe away, are we truly informed — or just overwhelmed? As Africa's youth continues to drive the media revolution, creators now risk irrelevance. Emma Mendes from media update explores what this means for the future of media and how creators can evolve alongside it.

A new study linking pesticide exposure to impaired brain functioning in children highlights the role of PR in shaping responsible dialogue during environmental crises. Venelize de Lange from media update outlines six actionable strategies.